The brainchild of spooky pop aficionados, LVCRFT, renowned for delivering hook-filled ghoulish hits that resonate year-round, has announced the release of their eagerly anticipated fifth album V, featuring Monte Revolta, and The Remains. Out today on all digital platforms, V is not just a musical journey but also an exploration into the haunting universe of LVCRFT, delving deep into the chilling tale of Skeleton Sam's desperate quest to rescue his lost love, Seraphina.
The narrative is gripping, with a "found letter" from Samuel St. Skelevoie (a.k.a. Skeleton Sam) urging fans to uncover a chilling love story. "I’ve been frantically working to free my one true love... Please, I beg you, find the right notes." The intrigue doesn't stop at the album. LVCRFT is set to roll out a serialized “found footage” short film on social media, offering fans a visual rollercoaster running right through Halloween. This immersive experience promises to unveil the deeper layers of the LVCRFT universe.
At the helm of LVCRFT are the dynamic trio: GRAMMY-awarded songwriters Evan “Kidd” Bogart and Amanda “MNDR” Warner, and GRAMMY-awarded producer Peter Wade. With iconic tracks under their belts for industry legends like Beyonce, Mark Ronson, Katy Perry, and Madonna, LVCRFT delivers music that elevates the eerie spirit throughout the year. Championing the mantra “Spooky Never Sleeps,” LVCRFT has amassed billions of streams with their everyday work, yet come together to craft iconic tracks for the Halloween lover in all of us.
LVCRFT first made waves in 2019, when their single “Skeleton Sam” became a cult hit, leading GQ to call their 2019 debut This Is Halloween Volume 1, “a clear ancestor of iconic Halloween hits like “The Monster Mash’ & ‘Thriller!,” and Paper Magazine to call their 2020 follow-up, “This musical coven of hitmakers wrote a perfect Halloween album.” 2021 saw them team up with Spirit Halloween stores and launch several performances, while 2022 saw the release of Scream Warriors in collaboration with renowned composer Christopher Young (Hellraiser, Pet Semetary). They’ve partnered with platforms like Tik Tok, Splice, and Netflix, and collaborated on projects like "Chilling Adventures of Sabrina," "Hubie Halloween," and "31 Nights of Halloween" on Freeform. LVCRFT’s profile was supercharged by the placement of ‘Skeleton Sam’ as the lead track in Hocus Pocus 2, becoming the #8 most Shazam’d song in the country and #68 in the world.
As they continue to make waves, don't miss their live appearances this spooky season. Here's where you can catch them next:
Saturday, September 30th - Media Night - HUSH Haunted Attraction (Runs 9/30-11/5)
Location: Detroit - 37550 Cherry Hill Rd, Westland, MI
Time: All night
Details: Expect an onstage performance and the presence of their own Skeleton Sam character every single night, fully integrated into the event's themed story.
Saturday, September 30th - Tuesday, October 31st - Shaqtoberfest
Location: Queen Mary
Time: All night
Details: Join the celebration at the LVCRFT Block Party Stage with DJ Reaper and Skeleton Sam.
Friday, Oct 6th - Sacramento Scream Park
Location: 4909 Auburn Rd, Sacramento, CA. 95841
Time: 8:30p - 10:30p
Details: LVCRFT music will dominate the outside while Skeleton Sam lurks and mingles with guests.
Oct 7 - SF Mint Terror Vault Haunt - Blood & Bones - Fang Bang Bar with Peaches Christ
Location: 88 5th St, San Francisco, CA 94103
Time: 6:00p - 10:00p
Details: Don't miss the Skeleton Sam performance & exclusive photo opportunities.
Plus, keep an ear out for LVCRFT’s track “Kids In America,” featured in the trailers for the new television program Chucky (Syfy - USA Network).